Monday, August 15, 2016

Netflix: “We are competing with Pokémon Go” – TomarTVmedia

Both Netflix and the game “Pokemon Go” can already be considered global phenomena. But what Netflix and Pokémon GO are vying in common? “We are not competing with ‘sitcoms’ ABC channel, we are competing with Pokemon Go , we are competing against films ‘blockbuster’ 200 million dollars,” said the head of the Netflix , Ted Sarandos.

according to market experts, the real competition Netflix come from other business. Your biggest competitor is probably on a branch off where your business has traditionally served.

The director is characterized invest in setting and characterization of characters in their productions. “We have to make big bets from time to time,” Sarandos says.

However, for fans of hits that also emerged in the decade and genre that would switch the entire music industry, series the get down, directed and created by Baz Luhrmann , will be available from this Friday, the Netflix .

Netflix has invested $ 6 billion in own content last year, and still saw some customers go away after a price increase for its services in the uS.

But the low point does not scare the company. Sarandos believes there is no limit to more investment. “It depends on the subscribers,” he says. Fight for attention The executive points out that the game is now different and the fight for people’s attention is what matters. So we have to make noise.

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