TAP STEP is the new brand for young travelers … Company – RTP

         

Natércia Simões – Antena 1
         03 Jul 2015, 14:23
          / Updated Jul 03, 2015 14:23
          

  

The Portuguese airline TAP today announced the launch of the new brand, TAP STEP, focused exclusively on young people between 12 and 25.

The “TAP STEP offers products with miles exclusive, offers, benefits and discounts specially designed for the new generation of travelers.

The new brand TAP is materialized in a loyalty program designed to “customers more adventurous, the curious”.

From July 3, TAP STEP provides a ‘mobile app (mobile application) dedicada` on Android platform for now.