Friday, February 19, 2016

Gulbenkian extinguishes the CAM brand – publico

                 


                         
                     

                 

 
 

When in June if they are to celebrate the 60th anniversary of the Gulbenkian Foundation, the Gulbenkian Museum and the Modern Art Centre José de Azeredo Perdigão (CAM), these two museological poles foundation will have a new common name, the Museum Calouste Gulbenkian, and what differentiate are the collections:. the pole of the Founder’s Collection and the pole of the Modern Collection

“the decision of the name is simple, but it is a big decision and will take some time that people get used to it. But if we want to be a single institution, we must have a unique name, “said Penelope Curtis director during a breakfast with the press, where the exhibits were presented this year.

as explained Teresa Gouveia, manager of Gulbenkia Foundation, “the meeting of the management of the two museums poles in a same direction,” by the British Penelope Curtis, it is already in place since 1 January. Now change the name, but the different poles of the Calouste Gulbenkian Museum “will retain its identity, from the point of view of museum collections from the point of view of the activities,” not lose “their valences.” The current director was responsible for the Tate Britain until June 2015.

When it held the public international tender for the new director, in 2014, was implicit that this would manage the two poles. The output of the CAM director, Isabel Carlos, a year earlier than planned, only accelerated the process. “Museums are not textbooks and art is one, and this separation sometimes has a very artificial character,” said Teresa Gouveia. This is the philosophical reason for the solution, but what we thought was mainly ” the synergy between the collections “and own joint programming.

As pointed out by Penelope Curtis, left the program designed by Isabel Carlos for CAM” intact “and it will be in November one of the curators of the exhibitions this year, Luanda Los Angeles Lisbon anthology of António Ole , along with Rita Fabiana.

Another of the changes announced on Friday is that the teams of the two museum centers will cast, getting to work together. the integration does not imply, however, a decrease of people, assured Teresa Gouveia. “in principle, budgets will be the same,” he added the manager, explaining that this solution was decided unanimously by the advisory board and that “the decision was not made for financial reasons,” not yet know whether there will be savings.

the museum will hold a budget of 500,000 euros available to modern art acquisitions, while the collection of founder remains closed and can not be changed.

the desire of the Gulbenkian Foundation is to equate the Modern Collection Collection founder, and this has a projection not only national but much more international. According to figures released this morning by the institution of visitors recorded since 2011, the Gulbenkian Museum has been twice or more CAM entries, namely in 2015, the first counted 217,000 visitors and the second 107,000. The Gulbenkian Museum had 57,000 domestic visitors and 160,000 foreigners, while the CAM received 63,000 domestic and 43,000 foreigners, a record percentage that is repeated approximately over the past five years.

“From the point international view, CAM’s collection has always had a much less recognition than the founder of the collection, “said Teresa Gouveia. And this is a way to match the modern art collection, from this point of view, the collection that has the museum. “Interestingly, the founder of the collection ends in the period that begins the collection of CAM, there is a continuity,” he said.

They also want a modern collection and contemporary can be more widely presented, why they are think of a more flexible use of space, and the idea is that the Modern Collection occupy a larger space in the building without exhausting because there will still be contemporary programming. “At this time, due to space and programming features, those who come here can not possibly have a broad view of what the Portuguese art in the twentieth and twenty-first centuries,” said Teresa Gouveia.


                     
                 

                     

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