The famous battle between birds and pigs, known around the world for “Angry Birds” will be made into a movie that will be released in May next year, a feature film that reveals the origins of anger between the two types of animals.
The film is a collaboration between Sony Pictures Animation and Rovio Entertainment, creator of the mobile application of the Finnish company, a popular game that, since its launch in 2009, has had more than 3,000 million ‘downloads’ according to latest data from July this year and which groups all versions of “Angry Birds.”
The game features a simple premise, with several angry birds to attack the fortresses built by pigs that in turn steal eggs the birds, which is the starting point for an endless confrontation plot.
“It is a unique film,” said Efe producer John Cohen, excited about the idea of building from scratch a ‘mythology’ “Angry Birds” and collected the fruits of Sony and Rovio.
The production team decided to put the birds as inhabitants of an island paradise which had never left and who live without threats, happiness and permanent environment of harmony. This idyllic situation converts resident in calm birds, naive and unsuspecting who are seduced by the tricks of a pig that came to the island with dark intentions.
The only one who suspected pigs is Red – the popular red bird of the game – who lives on the island marginalized because of their temperament problems. Red does not fit that happy world and is bound to have therapy sessions to control your anger with other game birds, such as rapid Chuck (yellow) and the explosive Bomb (bomb), which have become the friends.
The decision about which characters would play a major role in the film was taken by the preferences of the players of “Angry Birds” with the intention of tune with the loyal players who will find in the film known elements.
The producer insisted that the animation feature film will be for all kinds of public, even if you never played “Angry Birds” and avoided talking about possible sequels to a film that already has a franchise that sells from cuddly, table games, children’s wear and golf balls.
In this sense, the film “Angry Birds” intends to do the same as a feature film another “The Lego Movie”, 2014, which made up a story about building game of Lego and was a success ticket, which achieved a turnover of 418 million euros worldwide.
John Cohen confirmed that Rovio Entertainment will release an application of “Angry Birds” specific film around the feature film debut: May 13, 2016 in international markets and May 20 in the United States.
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